• Research

  • Psychology

  • Economics

  • Outcomes

  • Modeling

  • Teaching

  • Statistics

The Services I offer

Branding & positioning

Find out how how a particular brand is perceived. Find that niche and utilize optimal placement strategies.

Concept development

All stages of concept development require detailed consumer knowledge. Find out which insights, ideas or concepts need prioritization. Improve the tone of voice of insights, benefits and reasons to believe. Get the information needed for a go/no go decision.

Instrument developement

Literature studies, qualitative interviews, pilot testing, validation. Make sure to use the state of the art analytical techniques such as structural equation modeling to get the most out of your data and develop the best instruments possible.

Research methodology

Not sure which type of research would best suit your needs or how to analyze your data? Make sure you get the most out of your data by using the most efficient designs and analyses.

Hello, I am Sander Arons...

I'm a research expert living in Nijmegen, The Netherlands. I have worked with companies like Rabobank, Coca Cola, Danone, A. Vogel, Vrumona, Univé, and EuroQol. I am currently working as a freelance researcher.
Research is not just a job for me, it's a passion.

View my Works

Discrete choice modeling


Multidimensional scaling


Item response theory


Multilevel regression

The works I am proud of

Keep in Touch with me

My information

Sander Arons
Address: Gerard Noodtstraat 87
Phone: 0031 629 522 902